Direct Response

Direct Response

A Direct Response campaign provides customers with the opportunity to promote a direct call to action in their advertising or to receive texts as they are sent rather than via daily reporting.

Call Back Example

A finance company wants customers to request a call from an advisor to discuss loans.  In their advertising they state "Text LOAN to 80010 and one of our trained advisors will call you straight back".

Real-time Feedback Example

A radio station advertises a 5 digit number for listeners to text their views to.  The received texts are immediately forwarded to an email address, delivering instantaneous feedback.