Media / Media Subscription
Users text in to subscribe to a media campaign, and can then
order free media items until their subscription runs out.
Media Subscription Example:
A Premier League football club offers fans the chance to subscribe
to a "video clip" of the week, featuring the best goal
or action from the club's matches in the previous week. Fans text
a specific keyword to the shortcode number in order to subscribe
and then receive their video clip each week and are charged £1.50
per week in return. The service continues until the subscriber
sends a “STOP” message to the shortcode.