Media / Media Subscription

Media Subscription

Users text in to subscribe to a media campaign, and can then order free media items until their subscription runs out.

Media Subscription Example:

A Premier League football club offers fans the chance to subscribe to a "video clip" of the week, featuring the best goal or action from the club's matches in the previous week. Fans text a specific keyword to the shortcode number in order to subscribe and then receive their video clip each week and are charged £1.50 per week in return. The service continues until the subscriber sends a “STOP” message to the shortcode.