Users text in to order content - a ringtone, picture, video clip,
audio clip, Java game, or SMIL object. This type of campaign needs
a media library in which the content is stored.
Media Campaign Example:
A retailer of mobile wallpaper creates a campaign allowing users
to text in to buy images. The advert would look something like
Text SPACE followed by the image code to 80010
Example: SPACE SHUTTLE
The same principle can be used for other media: ringtones, video
clips, audio clips, MMS objects and Java games.